Niko is a forward-thinking marketer and academically published researcher interested in algorithms, AI, and content strategy.
Resource
Jul 5, 2025
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8 min read
Surprising truths I learned from the founder of Doppler (Google Search Console for LLMs)
Article
Jun 25, 2025
12 min read
Plus, an interview with the founder of Doppler (a.ka. Google Search Console for LLMs)
Jun 24, 2025
9 min read
A curated reading list – from official Google docs to deep-dive studies – charting how AI and LLMs are reshaping search.
Template
Jun 10, 2025
2 min read
This Gumloop workflow turns interview/meeting transcripts into weeks of unique LinkedIn content.
Jun 9, 2025
7 min read
Turn raw conversations into differentiated LinkedIn content
May 12, 2025
5 min read
Easily track how much referral traffic is being sent to your website through AI tools like ChatGPT, Perplexity, and Gemini with this free Looker template.
May 5, 2025
Content teams – stop publishing and start shipping
Apr 11, 2025
4 min read
This Gumloop workflow turns a single keyword into a full SEO content brief in minutes.
Apr 10, 2025
How a new creative mindset is redefining what it means to work, write, and scale in the AI era.
